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14
February 2013

Movoto’s Real Estate Blog Awards: 5 Browse-Worthy Manhattan Real Estate Website Blog

With a steady real estate market in Manhattan, we decided to check out some of the local real estate blogs. They didn’t disappoint. Creating and maintaining a blog is no easy task, as it takes several elements to make it successful and useful to its audience. While Manhattan has many great real estate blogs, Movoto Real Estate has chosen five favorites.  Several components were examined during the top blog selection process, including:

  • Variety of posts: The author is not afraid to mix it up between writing about market trends as well as local entertainment
  • Frequency of posts­: Updated and timely posts help make a real estate blog relevant to the current market
  • Design: The blog is visually appealing with pictures and a tidy format
  • Usability: Visitors can easily navigate the blog to find their interests
  • Social media: Blog readers are able to share blog posts and have conversations about the blog via social media

We scored the blogs on each component using a scale of one to five, with five being the best score. Here is our selection of the top five real estate blogs in Manhattan:

Brick Underground

item 1

This is a blog every blogger should aspire to: It’s very modern-looking, inviting, and loaded with a huge array of content. Whether you’re buying, renting, renovating … or even need to read up on bed bugs, you’ll find it here.

Several posts are added every day and information is current, thoughtful, and relevant. Navigation is user-friendly and pops of color make the web site more appealing than most.

  • Variety of posts: 5
  • Frequency of posts­: 5
  • Design: 5
  • Usability: 5
  • Social media: 4

Nyc BLOG estate

item 2

Nyc BLOG estate does a decent job providing information on the latest housing news and issues facing the city. Among the things you’ll find: market reports, new construction updates, and housing legislation news.

The design is simple with no bells or whistles, but it’s easy to navigate. This blog also scores high on the social media front for incorporating more than a dozen ways to follow via social media.

  • Variety of posts: 4
  • Frequency of posts­: 3
  • Design: 3
  • Usability: 4
  • Social media: 5

 

NYC Luxury Real Estate Blog

item3

The greatest attraction of this blog is the way life is infused into the blog posts. It’s not just real estate, but it offers nice little tidbits — top five museums, best spots to watch the Super Bowl, and during the holiday season a post about how doormen go the extra mile.

Another plus: You can browse apartments based on subway lines and you can check out the “green” buildings in Manhattan.

  • Variety of posts: 4
  • Frequency of posts­: 4
  • Design: 4
  • Usability: 4
  • Social media: 4

 


True Gotham: Dispatches From the Front Lines of New York City & Hamptons Real Estate

item4

 

True Gotham: Dispatches From the Front Lines of New York City & Hamptons Real Estate is a clever take on Batman. The design is clean and appealing, navigation is user-friendly, and there’s a variety of news and tidbits reported. There is generally a new post every few days; not quite as frequent as we’d like to see, but good information with appealing photographs.

True Gotham scores well on social media, with direct links to a variety of sites, including Facebook, LinkedIn, and Pinterest. Pinterest is one you don’t see too often on real estate blogs but one that has great potential.

  • Variety of posts: 4
  • Frequency of posts­: 3
  • Design: 4
  • Usability: 4
  • Social media: 5

Property Shark.com

item5

Property Shark is a good nuts and bolts blog. Nothing too fancy and provides the reader with some of the basic real estate news in the region. The blog does a good job using graphs to help the reader understand news and trends.

 

  • Variety of posts: 3
  • Frequency of posts­: 3
  • Design: 3
  • Usability: 4
  • Social media: 4

This post was written by the team at Movoto Real Estate, a brokerage with home listings in 35 states in the U.S.  Movoto works with preferred real estate agents all over the country.

 

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